Corporate event planning moves quickly. Whether you are managing large annual conferences, multi-city sales kickoffs, or internal company meetings, time is often the most limited resource. You need answers quickly and you need proposals even faster. When it comes to...
Where Technical Production Meets Storytelling with Brian McGuigan
Behind every standing ovation, every awe-inspiring light show, and every perfectly timed reveal at a business gathering is a team working around the clock to create experiences that feel effortless. In a recent conversation between production manager and content...
Play It Right and Keep Your Event Protected
Planning any large gathering requires managing many moving parts, from venue arrangements to a polished run of show. One area that often creates uncertainty is music licensing. Many planners have asked at some point whether they need permission to play music during a...
Mark Mallchok Turns Theater Roots into Event Magic
In every industry, there are those who follow a well-trodden path and those who carve their own. In the world of corporate event production, Mark Mallchok clearly falls into the second group. His journey began on the shores of Hawaii, surrounded by family, the arts,...
How Great AV Support Turns Nerves into Standing Ovations
Live events thrive on the energy and confidence of the people who step up and speak. While much attention is paid to logistics, decor, and attendee engagement, it's easy to overlook the journey of presenters, from anxious anticipation backstage to confidently...
The Unexpected Event Planner’s Survival Guide
So, you’ve just been handed a daunting task: your boss wants you to organize the next big company event. The catch? Event planning isn’t on your resume. Maybe you work in marketing, sales, or finance- anything but events! Sound familiar? You’re definitely not alone....
The Unsung Heroes of Corporate Gatherings
If you’ve ever attended a large corporate function such as a conference, product launch, or all-hands meeting, you likely noticed a small army of people in dark clothing working quietly behind the scenes. These professionals rarely step into the spotlight, yet they...
The Power of Storytelling with Andrea Doyle
Andrea Doyle’s path in journalism spans more than three decades and is woven intricately with stories of people, places, and the ever-changing meetings and events industry. Recently featured as a guest with host Seth Macchi, Andrea shared her fascinating career,...
Turning Your AV Contract into a Lasting Partnership
You’ve done your homework, compared proposals, written a thorough RFP, and chosen an AV partner who fits your vision. The contract is signed- congratulations! But what happens next? How do you ensure your event runs smoothly and your AV experience is as stress-free as...
From Cultural Roots to Experiential Excellence with Preeya Patel
If you picture a truly memorable corporate gathering or experiential showcase, chances are you’re imagining more than fancy name badges and flawless PowerPoint slides. What sets apart the truly special gatherings from the generic ones? This is precisely the question...
Step-by-Step Guide to Writing AV RFPs That Work
How to Write Clear and Effective AV RFPs for Corporate Gatherings If you’ve ever requested proposals for audio-visual (AV) support, only to end up with a confusing assortment of bids that don’t quite line up, you’re not alone. Sorting through proposals that don’t...
A Path of Leadership Rooted in Southern Hospitality
When you picture the architects behind unforgettable experiences in mid-size cities, who do you see? Likely, there’s someone orchestrating logistics, reading reviews, and championing connections. In the heart of Greenville, North Carolina, Rachel Whitten embodies...
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